Two weights, two sizes.
Is there really oversize culture?
With Oversize, everything that goes beyond the "common" sizes is identified, but what I have not yet understood, is those who have defined the "municipalities", as right or perfect.
And while the Greek and Roman women represented by high artists are adored exclusively to the museum, to date, fashion (not all) and brands (not all) seem to be only "obliged" to have a section "beyond the size", because in the Vision of the fashion (and I speak from those who do not have much interest in the subject), we try to add more fabric, to have less guilt.
Let me explain better ... while the fashionable passarelle of fashion week are filled with clothes, garments, high fashion and everyday clothes, for all types of body and shapes, on the other, the Fast Fashion destroys dreams, desires and their love
"Have you ever entered the stores where everyone acquires, to find some cute intimate, a dress for a party, a colored sweater, but do you realize that your size does not exist and you have no way of making any purchase?" I feel asking me with disappointment and desire to make me open my eyes.
"It never happened to me." I answer in a sad and empathetic way.
"And do you know that if you go to the websites of these brands, do you find our sizes instead?" It is placed me again with a mixed mixed with disappointment.
"Oh yes? Come on at least ... "I reply, making a mistake.
"But do you know that if I want a cute, perhaps dark, lace, pleated or with lace intimate, I will certainly have to settle for a print of a bear, a heart, a panda that smiles, on the most intimate parts?"
I preferred not to answer.
When I studied, they explained to me multiple times, the so -called "customer journey", or the purchase phases of any person, with reference to a specific need and/or brand. Here, here everything skips: every person who does not return perfectly in the "fashionable" canons, the purchase experience is completely denied.
Now tell me ... why?
If you are a girl or a 20/30 year old boy and unfortunately (if you can say so) I must have a higher weight than what you should conventionally have, or a form of the body different from that requested by today's society, you cannot live the your life as a consumer like everyone else. Of course, there are solutions, brands, stores that help to find the best for "over size", but to live the purchase experience with friends or a family member, even just to satisfy an "unbridled shopping" attack, always becomes More difficult, especially in smaller towns. We therefore become slaves to a screen and websites that of space, in Pixel and Megabyte, certainly have enough for everyone.
It is easy, in these cases there are two weights and two measures and everything is based on the fact that the weight should not be excessive and the measure not exceeding an XL.
Can we justify the fact that any garment is not good for those with kilograms that seem to be more? If a person's total freedom must also be guaranteed in the clothing, why is there no opening?
I go home with these questions in my head, realizing how the over-size fashion even at the last cry, but that there is no one who shouts in the name of a fashion "for all".
And you? Have you ever felt cut out of something guaranteed to the whole community, due to your physical feature?
Let me say, cut short on these differences ... and not on the fabrics.
